"ERGO at Front Row in Miami with Luxury Brand Partners!" - Read MoreShop Online
Menu

THE ART OF THE BLOW DRY ™

Blow-drying is the single most physically demanding aspect of hairdressing as well as the last memory of the client visit within the salon. Most blow-drying is taught through demonstration and therefore is viewed differently by each stylist, in most cases resulting in slightly different results. It is difficult to build a business based upon excellence if there are different results. Our curriculum has been designed to allow a blow dry to be easier, more fun and ultimately more rewarding.

WHAT YOU WILL LEARN

  • Everything you need and want to know about blow-drying. From consultation, hair type assessment, tool selection, product selection and the technical approach to a perfect finish.
  • Insights and methods to provide an easier, more efficient and longer lasting blow-dry.
  • The dialogue to ensure clients have the knowledge and confidence to use the right products and tools to recreate their styles at home.